What is graphic design?

The Design Council have enlisted some of the great and the good of the design world to contribute to a series of short films aimed at the explaining graphic design to a wider audience.

Graphic design is the process of choosing and organising words, images and messages into a form that communicates and influences its audience.

  • It’s about achieving strategic results
  • It uses different formats like posters, websites and packaging
  • It address contemporary issues
  • It’s a process involving research, idea generation, prototyping and eventually words and pictures

www.designcouncil.org.uk/graphicdesign

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